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Case Study: Recycle, Reuse, Read a Book!

Oct 20

Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the students ...

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Case Study: Getting Bent out of Shape for More Business

Oct 12

Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the fo...

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Reusable vs. Disposable Items

Oct 05

Disposable products are a common part of everyday life for most folks – think single-use items like plastic cutlery, paper plates, shopping bags from the grocery store, napkins, the coffee cup f...

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Case Study: Guess the Flavor Lip Balm

Sep 28

Guess the Flavor Lip Balm Organization Health Insurance Organization Product Featured Lip Balm & Lip Balm Sleeve Goal of Promotion Generating positive reinforcement with sales reps De...

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7 Retro Products That Will Turn Back Time

Sep 21

Do you ever have that moment when you look at something and you get an overwhelming surge of nostalgia? Everyone loves a good throwback, especially when it's a cool, vintage product. Below are seven r...

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Case Study: Welcome New Hires!

Sep 14

Objective A small business owner wanted an easy way to present important paperwork to new employees to help them stay organized in their first few months with the company. They wanted to instill prof...

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6 Products for the Aspiring Home Chef

Sep 06

Thanks to innovations like grocery delivery and ready-to-cook meal kits, people are cooking more at home. From the humble peanut butter and jelly sandwich to gourmet dishes and fancy cakes, it takes t...

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Case Study: Don't Run from this Promo!

Aug 30

Description: Running Belt Fanny Pack Industry: Sports / Fitness What it was purchased for: A nationwide gym chain was looking for an item to give away with the purchase of yearly memberships. Th...

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Cheers! Let’s Sell More Beer!

Aug 23

Description: Custom Wave Table Tent Industry: Hospitality What it was purchased for: A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales, ...

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Drink It In: 6 Drinkware Products to Quench Your Thirst

Aug 16

What better way to put your money where your mouth is than to add your logo to some stylish drinkware? We have six unique picks to inspire your next drinkware order! Moscow Mule Gift Set Cheers to...

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Your Graphic & Web Design Cheat Sheet

Aug 08

The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we’ve put together a cheat sheet with answers to some of the top graphic...

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Case Study: Jamming Out

Aug 01

A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a “passport” to take to different stores within the ma...

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Case Study: You've Got the Power

Jul 25

A gym wanted to promote their additional personal training services. The client gave the Compact Aluminum Power Bank 4000 mAh away to new clients who booked an initial consultation with a trainer. Sin...

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How to Put Together an Onboarding Kit

Jul 17

Employee engagement starts the second a new employee walks in the door, so it’s important for companies to make a good impression on their first day! The onboarding process shouldn’t just ...

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7 Promotional Products for Law Firms

Jul 10

If you're in the law business, you know that brand recognition is everything. In fact, repeat clients and referrals are some of the top avenues through which law firms gain business. If you're looking...

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Graphic Design Terms Everyone Should Know

Jul 03

It can be hard to communicate with a design team on a project when the designers speak their very own language. That’s why we have a rundown of words you may come across frequently that can sav...

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Case Study: Improve Sales and Traffic

Jun 25

A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their need...

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Case Study: Stick to the Schedule

Jun 18

Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distribut...

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8 Promotional Products to Win Game Day

Jun 11

From Friday night lights, Saturday morning tailgating, to Sunday watch parties, show support for your team with some promotional products for the win! Touchscreen Gloves Add your logo to these tou...

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How Promo Products Can Make a Lasting Impression

Jun 04

How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how you...

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You Can Bank on These 7 Promotional Products

May 20

Finance-themed promotional products are a great marketing investment and help increase brand awareness and customer loyalty. These seven products can be used as financial seminar gifts, banking giveaw...

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Relax and Unwind With These 10 Promo Products

May 13

Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you’ve had back to back meetings or you’ve had a stressful travel week. Whatever the case, ...

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Case Study: A New Way to Do Cross-Promotions

May 06

Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case His...

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5 Promotional Products that Give Back

Apr 29

Are you looking to capture people’s attention? For a promotion that really packs a punch, consider choosing a product that partners your organization with a social good program. By giving back t...

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Case Study: Go Green or Go Home

Apr 21

Item: goingreen™ Stapled Appointment Calendar Purpose: Promote awareness of recycling programs and provide recycling information to the community Audience: Residents of the company’s s...

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Print's Not Dead: How Print Products Can Work for You

Apr 14

In the past decade, many businesses have moved away from print marketing to focus almost entirely on digital marketing. You may have even heard people say that print is dead. However, print media has ...

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8 Corporate Gifts for Your Employees

Apr 07

The employees are the backbone of every company. And when your employees have been working hard all year to bring in tremendous results, nothing conveys your appreciation more than a corporate gift. A...

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The Value of Custom Packaging

Mar 31

When you advertise your business or organization with promotional products, you want those items to be unique, interesting, and memorable. So, shouldn’t that same principle apply to the packagin...

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6 On-the-Go Products for Travelers

Mar 24

Being prepared isn't just for the Scouts, it's good advice for anyone who lives life on the go! Add your logo to these hospitality and travel themed promotional products and your customers will rem...

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Mask Mania!

Mar 16

It’s safe to say that the humble face mask is one of 2020’s most popular products, and it isn’t difficult to figure out why. During the COVID-19 pandemic, the Centers for Disease Con...

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Your Customers Won't Want to Remove These Promotional Products From Their Desks

Mar 09

At the end of the day, promotional products are really all about getting brands out in front of people to grow awareness and ultimately, increase sales! If you want to get strategic, there are a coupl...

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Case Study: Insuring Happy Employees

Mar 02

Item: JAFFA® Round Zinc Coaster Purpose: End of year gifts for employees Audience: Insurance firm employees An insurance firm had a particularly prosperous year and wanted to give employees end...

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6 Things You're Missing out on by Not Using Promotional Products

Feb 23

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a product b...

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